Thursday, 28 May 2015

Josephine’s Creative Career Moms: Heather Coughlin of Calluna Studios

Photo Credit: Tracy Allison, Edits by Jennifer Moher 

I've decided to do a feature for Josephine’s Creative Career Moms series once a month. I’m planning to highlight amazing mothers who have followed their dreams and developed creative careers.

This month I am so excited to introduce Heather Coughlin of Calluna Studios. I featured Heather back in April on Parent Life Network, and can't wait for you to read more about her inspirational journey as a mother turned photographer.

Photo Credit: Heather Coughlin


Heather and I go way back, she has literally been our “family photographer” for the past four years, capturing some of the biggest moments in our life. Heather shot our engagement, wedding, maternity and, most recently, newborn photos, all of which are incredible examples of her beautiful work. Her soft, bright and whimsical style makes you want to re-live the moments she captures in her romantic photos. It is this simplistic beauty comes through in her story as well.

Photo Credit: Heather Coughlin



Photo Credit: Heather Coughlin


Even though we kind of know each other already, can you tell me a bit about you and your company?

I sure can! My story is very archetypal, mom with a camera type. I got a Canon Rebel before the birth of my youngest son. When I first photographed him I was blown away at how well I could express myself through a viewfinder. That's when my addiction began. A short time later, I began offering portrait sessions aimed towards families with babies and young children, and my business was born! 


Photo Credit: Heather Coughlin

When did you start the company? Can you describe its beginnings for me?

My business began shortly after the birth of my youngest child, back in 2007/2008. It was a slow progression at the beginning, having two young children and starting a business was tricky. Finding balance between work and family life was difficult. Once I found a happy median, it all felt so right. 

What made you decide to take the chance and start your own business?

My husband used to run a large store that I helped manage. We were both working 50-60 hours a week and I found it quite stressful putting in hours like that. I couldn't imagine us both working those hours while raising a family. I wanted to watch my kids grow, I wanted to be home more and make my own hours. It was risky to start my business when I did, but it all worked out wonderfully! 

Photo Credit: Heather Coughlin

How would you describe a typical workday?

Ha! Nothing about my work schedule is typical! I wake up, have breakfast with my family, get the kids off to school, exercise and begin my day. Sometimes it begins with checking my email and social media for new inquiries and questions from clients, and sometimes it begins with heading out for an early morning portrait session. Occasionally my workday doesn't begin until four in the afternoon, when I finally get a few minutes to myself to edit or answer messages. 


Photo Credit: Heather Coughlin


What is it like being a mom and an entrepreneur? What are some of the challenges?

I love it! I have so much freedom; I'm home with them all the time. On nice summer days when they want to go to the beach, I can take a break and we go! It becomes challenging during these busy summer months when my workload is heavy. I have to focus more and be careful that I don't neglect the business, or my family. Quite often I spend my evenings and nights working because I've made the decision to spend the day doing what the boys want and I wouldn't have it any other way!




What inspires your work?

Beautiful light. Emotional interactions. Subtle touches. Honest and unassuming moments... I could literally go on forever here.

Photo Credit: Heather Coughlin


Has photography always been a part of your life?

Funny you ask! As a child I loved looking through photo albums lying around my parents home and still do! I loved the idea of photography, but didn't pursue it even as a hobby until later in life. Now I can't imagine life without photography!

Did you always consider Photography a business venture?

No not at all! I actually wanted to become a veterinarian, or a supermodel... But didn't every 12-year-old girl?

How would you describe your style?

I am a very simple photographer. For me, it's all about connections. Not complicated posing and intense compositions. I focus on what's in front of me and translating that in honest and unexpected ways. 

Photo Credit: Heather Coughlin

What are your hopes for the future of this company?

That I continue to grow artistically and as an entrepreneur. I hope the business allows me to travel more. I love destination shoots!
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Photo Credit: Heather Coughlin

Heather’s honesty and light-hearted humour really comes through in her work and her entrepreneurial story. You can hear more about her most recent photography and life stories on her blog at: https://callunastudios.wordpress.com/.




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